Your brand must have a social media presence to drive traffic and lead sales and marketing in this data-driven business era. It doesn’t matter what type of business you run, but customers put their trust in businesses that have earned prominent engagement on social media platforms.
So, instead of investing your time and energy, work smart and join hands with the best digital marketing agency in Kolkata. They would help you incorporate the best social media management tools that are compatible with your business goal.
To help you fine-tune your business, we have listed the 7 best tools to keep your company ahead.
- Sprout Social
It is counted among the most used social media management tools, and its comprehensive features maker is one of a kind. This tool can help you publish, post scheduling, report, and engagement monitoring. Along with that, you can also access the analytics and listen to social sharing.
If you want a tool that could be a game-changer, rely on Sprout Social, irrespective of business size. Be it small, large or agencies – it has the best features for everyone. You can access all the major social media platforms, including Instagram, Facebook, Twitter, etc. You can also access YouTube, Reddit, and Google My Business. Enhance your online presence by selecting any three packages based on your requirement. Before you commit, you can also take a 30-day free trial.
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This tool has more than 16 million active users. This social media management tool has made it easier to manage social content and post them on different platforms. You can also access courses and certifications that would help you build your brand and reputation. Its reporting analytics help businesses too from high-end strategy.
You can integrate the tool with Facebook, Instagram, Twitter, YouTube, Pinterest, and LinkedIn. It also comes with applications such as Slack, Canva, Google My Business, etc. Here you can choose between five packages, and this also comes with a 30-day free trial. Be it for professional use, business or enterprise, or individual, Hootsuite is the best option.
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This social media management tool primarily targets agencies. Social media managers can rely on this to manage their organization. It helps in account management, and you can get numerous features. Moreover, it allows you to prepare campaigns and schedule the post. It also enables you to understand what content would work for you and generate an audience.
All the key social media platforms can be integrated with this tool, such as Facebook, Instagram, YouTube, Pinterest, Twitter, LinkedIn, CMX Chat etc. It also supports blog management platforms such as WordPress, Medium, and Tumblr, and applications such as Slack, Canva, and Google analytics. Choose among the four plans or two weeks free trial to understand how you can manage all your social profiles.
If your goal is about gaining success as a team or brand, this social media management tool is relatively easy-to-use. You can manage your entire team without any hassle. Loomly will help you build your online presence and pick content topics based on trends, holidays, etc.
This platform integrates all the popular social media platforms such as Facebook, Instagram, YouTube, and Snapchat. You can get access to Google My Business, Slack, and Microsoft Teams. Here you can choose five standard packages or opt for a 15 days trial. Its core features include post optimization, maintaining team, review, workflow, or audience target.
If you are looking for a CRM platform that provides CMS service, marketing, and sales support, HubSpot is the idle match for you. Get a wide range of options in social media scheduling, managing workflow, campaign, and reporting email.
Here you can integrate Facebook, Instagram, Twitter, LinkedIn, etc. However, HubSpot is not a social media-specific tool, but it helps form a partnership with major social need management tools and networks. You get HubSpot in four different packages, and its professional tire includes several social media tools.
If the above social media management tools seem out of your budget, the most affordable and all-rounder marketing tool comes here. Here you get to schedule posts, access the analytic dashboard, and get a detailed report about your social media performance. You also get to track the engagement and understand the activities across social media.
You can use this to access Instagram, Facebook, Twitter, YouTube, etc. It comes with a 28-day free trial and other free tools. You get four packages targeting agencies, small businesses, large businesses, and massive team organizations.
This social media management tool is nothing like the others and has unique features such as bulk scheduling and reporting functionality. Its primary focus is on the visual aspect of the social media platforms, including stock image library, ability to manage digital asset library, image editor, etc.
You can manage and organize images through its AI image recognition ability. Further, you can track and schedule the post through the mobile application if you are traveling. This tool can integrate social media platforms such as YouTube, Twitter, LinkedIn, and other Google My Business and Tumblr applications. You get four packages and a two-week free trial.
Nowadays, the primary attention is on social media appearances and brand reputation. Customers critically analyze every brand before joining. So, to create a stronghold on social media platforms, trust a social media management agency.