IMARC Group’s latest report, titled “Retail Analytics Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026,” offers a comprehensive analysis of the industry, which comprises insights on the global retail analytics market size. The report also includes competitor and regional analysis, and contemporary advancements in the market.
The global retail analytics market reached US$ 4.10 Billion in 2020. Looking forward, the market is expected to reach US$ 12.6 Billion by 2026, exhibiting a CAGR of 20.60% during 2021-2026. Retail analytics is a process utilized for providing analytical data, evaluating supply chain movements, and optimizing pricing, inventory levels, patterns, sales, and consumer demand. It is a crucial element for making procurement and marketing decisions. The solution facilitates the overall investigation of data by using big data to equip users with valuable insights. Retail analytics offers various benefits, such as enhanced marketing return of investments (ROI), improved in-store operations, and strategic decision-making. Currently, it is available in varying deployment models, such as cloud and on-premises.
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Global Retail Analytics Market Trends:
The increasing demand for retail analytics across management systems for analyzing and decision-making processes is primarily driving the market growth. Additionally, the rapid launch of advanced retail solutions and increasing use of m-commerce is propelling the market growth. The emergence of big data and predictive analytical models is also acting as a major growth-inducing factor. Apart from this, the burgeoning use of retail analytics across the retail and e-commerce sectors to enhance customer satisfaction is creating a positive outlook for the market.
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Key Market Segmentation:
Competitive Landscape:
The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.
Some of these key players include:
- 1010data Inc. (Advance Publications Inc.)
- Adobe Inc.
- Altair Engineering Inc.
- Flir Systems Inc.
- Fujitsu Limited
- International Business Machines Corporation
- Information Builders Inc.
- Microsoft Corporation
- Microstrategy Incorporated
- Oracle Corporation
- Qlik Technologies Inc. (Thoma Bravo LLC)
- SAP SE,
- SAS Institute Inc.
- Tableau Software LLC (Salesforce.com Inc.)
- Tibco Software Inc.
Breakup by Function:
- Customer Management
- In-store Operation
- Strategy and Planning
- Supply Chain Management
- Marketing and Merchandizing
- Others
Breakup by Component:
- Software
- Services
Breakup by Deployment Mode:
- On-premises
- Cloud-based
Breakup by End User:
- Small and Medium Enterprises
- Large Enterprises
Breakup by Region:
- North America (United States, Canada)
- Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
- Europe (Germany, France, United Kingdom, Italy, Spain, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Other)
Key highlights of the Report:
- Market Performance (2015-2020)
- Market Outlook (2021-2026)
- COVID-19 Impacton the Market
- Porter’s Five Forces Analysis
- Historical, Current and Future Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Structure of the Market
- Value Chain Analysis
- Comprehensive Mapping of the Competitive Landscape
TOC for the Report:
- Preface
- Scope and Methodology
- Executive Summary
- Introduction
- Global Market
- SWOT Analysis
- Value Chain Analysis
- Price Analysis
- Competitive Landscape
Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
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